Watch this commercial:
It’s not hard to see why I’d point this out as "the diff." It’s one of our sayings that we use in the office all the time: We are the ‘they.’ Many people use this saying to mean that we all are responsible when something goes wrong. Think about how many times you have said, "…but they told us to do it that way." Tough luck, because you are all part of the same team, and whether it was you or someone else who made the mistake, you are a part of the solution. That means moving past the blame and fixing it. Period.
But "they" is a two-sided coin, and this Liberty Mutual commercial is the other side of that coin.
When we all look at "they" as "us," it hits you. Who else is going to help that person who has dropped all of her books in the school hallway? The dad who can’t get the baby to burp while sitting in the DMV line.
"They?" No, it’s YOU. Because if you don’t do it, no one else will. And I’ll admit to not having helped that dad. I could tell why the baby was crying. But I felt odd walking over there to help. My own personal hang-ups held me back.
This commercial is a perfect example of how kindness spreads. Helping people spreads. The message is one of responsibility. We are responsible for each other, not just ourselves. We are the ones who are to step out of ourselves and help someone else. Not because there’s something in it for us. We are the "they" everyone talks about. You. Me.