The Marketing Team took some time this afternoon to officially usher in the warm months. We welcomed summer the best way we know how – with lots of food and fun!
Even though Michigan’s weather wasn’t exactly blue skies and lots of the celebrating was indoors, we still managed to whip up a savory spread complete with grilled hot dogs, hamburgers and even the non-meat versions of the picnic staples. I made a chocolate pound cake and someone even brought a couple Crave Cases from White Castle! All of the aforementioned has since been devoured.
You know you do it… someone is telling a story or talking away, and they flip the "air quotes." Yes, just like us, you snicker, too. Only a certain, privileged few can get away with using air quotes, and it ain’t us! What on earth is more funny than air quotes? Mis-used quotes. Yes, when those smart sign-making people allow quotes around things like "quality service" and "we care," we laugh.
And, of course, because there are quite a few of us on The DIFF Team that really get geeky about how we all use our words, we’ve been sharing posts from Apostrophe Abuse. If we’re not groaning from flashbacks to our grammar lessons, we usually get a good chuckle out of how some of those mis-placed apostrophes either seriously change the meaning, or just end up making no sense at all.
But, when all else fails and we still need a laugh, we still have those silly LOL catz.
Since everyone at The DIFF is a huge fan of Fortune’s Best Company to Work For list, we figured we would share a clip from Good Morning America. This clip highlights "the DIFF" between working for just anyone and working for someone who values you as an employee.
It seems that when things get tight, solutions get more creative. If when budgets shrink, people find ways to squeeze the money for things they love to do. When time runs short, simple solutions just seem to magically appear. I’m a big believer in the idea that creativity grows when constraints shrink.
Here’s a great example: AfriGadget.
The web site says it best, "It is a testament to Africans bending the little they have to their will, using creativity to overcome life’s challenges." The concept is a web site and blog that feature African ingenuity — products made with the most innovative methods, simply because many places in Africa lack things we take for granted, and doesn’t have a fraction of the resources that we do in the U.S.
Our hot water heater broke over the weekend. It was a slow leak, but we had to drain the pan every 12 hours or so until we could find and fix the leak, or replace the hot water heater. Of course, when we moved in I just had to have my pantry shelves installed close enough to require moving them to get the water heater out. Time to empty the shelves, and we had to do it fast.
You may remember last week when Cora called out her love of recyclable bags given by Macy’s and Whole Foods… and of course Kelly reminded us all (in the comments) of the wonders of Ikea’s brilliant strategy — buy their reusable bag or carry your stuff out on your own.
I share these two bits of information because if you haven’t yet purchased Ikea bags, you’re missing out on a huge time-saver. I’ve used these bags as laundry bags, for moving stuff about the house and from apartment to apartment, and hauling groceries.
And, of course, I used them to clear my pantry shelves in about 15 minutes. Thanks, Ikea!
I just spent a weekend on the beautiful Florida Keys and I spent two nights at the self-proclaimed luxurious Hawks Cay Resort on Duck Key, near the town of Marathon. Actually, it might have been part of the official town of Marathon, Fl., I just couldn’t really tell where the town started and ended.
So anyway, here’s my official review of the Hawks Cay Resort, complete with photos and my official recommendation at the end of my sad tale.
That should tell you something about my stay at Hawks Cay Resort. Sometimes it’s the little things that can mess up an experience. Little things like plastic PVC pipes used as stair railings – yes, that’s PVC tubing in the pic on the right!
Back when I was in the Army (that would be way back), one of the things I enjoyed most – that would help me get through long nights on duty – was reading.
While I consider my lucky to never have been in combat, I was in a combat unit and we spent most of our time, well, training for combat.
For several reasons (most of them to do with my attitude), I was pretty much permanently on "night duty" for my entire two years in the Army. In other words, whenever we were on war games (a good percentage of the the time), I pulled the midnight to 8 am shift as a radio/teletype operator for the 8th Infantry Division’s Artillery. This meant lots of time sitting around waiting for messages to be sent or received and in between, I would read. And read I did.
I have to tell you, I really had a great experience with Enterprise Rent-A-Car last week and I figured I’d share my story.
Here’s the lowdown.
I used Enterprise Rent-A-Car on my recent travels to the Florida Keys after the great WOMMU conference in Miami (that was a blast by the way – if you’ve never been to a WOMMA event, I recommend attending the WOMMA Summit in November).
Anyway, back to Enterprise. Enterprise was awesome.
Oh, Seth, you’ve done it again. I think you have our office bugged. We’ve been pondering something here on the Quicken Loans marketing team: With a 94% client satisfaction rate, how can we encourage people to share the love with others?
Well, we know mortgages aren’t the most exciting topic in the world, unless you’re buying your first home. But what about everyone who let us help them refinance their mortgage? Seth came up with lots of good
scenarios where word-of-mouth
may not be happening. Hoo boy, did these hit home.