My main girl Kelly LaVaute told me today about a great viral video from Häagen-Dazs with some dancing bees. It’s funny.
Check it out.
I think I could be in that video.
I like the dude who does the Irish stuff.
Kelly found it on the Viral Blog and it truly is viral. The Viral Blog reports it got 2 million views and still going strong. I like it for a number of reasons:
- when I buy ice cream, it’s always a battle between my wife and I for Häagen-Dazs or Ben and Jerrys
- it’s extremely subtle marketing
- it’s a great cause – did you know that 80% of all cherries rely on honey bee pollination (according to Help the Honey Bees)? I love me some damn cherries and I say helping the bees will help my stomach
- It has a really cool microsite that I just mentioned above. Help the Honey Bees even has a super cool thingy to create your own honey bee.
- the dancing bees video is very funny (wait, I already said that)
So props and cheers and stings to Häagen-Dazs for doing this stuff the way its supposed to be done. Plus, they are supporting the bees, which really supports us.